Lee Jordan Builds Battleground Wrestling

In this episode of the Kanawha Valley Hustlers podcast, I talk with Lee Jordan about Battleground Wrestling and how he built an independent wrestling promotion here in West Virginia. Lee started with a love of wrestling and turned it into a live event business that now runs about six shows a year. Battleground Wrestling has held events across the state, but its home base is now in Winfield.

Lee walks me through the early days, when the whole thing was a labor of love. The first big step was buying an 18-foot ring. From there, he helped launch House of Rage wrestling school, where new wrestlers could train, learn the business, and get their first real experience in front of a crowd.

One thing that stood out to me is how much work goes into independent wrestling. A lot of people only think about WWE, but the independent circuit is where many wrestlers begin. It is where they train, build their characters, sharpen their performance, and try to climb toward larger opportunities.

Lee also makes a point that applies to more than wrestling. Social media helps, but it is not enough. You still have to get out, meet people, hang posters, pass out flyers, and talk to the community. His advice to business owners is simple: do the footwork. Do not just post and pray.

We also talk about the practical side of running shows. The best money he spent was on more chairs because more seats mean more people can attend in comfort. The biggest waste has been food and drinks because crowd demand is hard to predict.

What I hear from Lee is persistence. Battleground Wrestling is different by design. He wants to bring people together, put on strong shows, and keep building something that feels special to the people who show up.